Posts Tagged ‘shopper marketing’

Is Your Brand Searchable?

This past weekend I had the privilege of driving the new 2011 BMW 535i. It’s a really nice car, but beyond the nice handling and comfort of the car, one thing stood out to me. The technology in this car is just magnificent. One of the features that the car boast in it’s technology package is the [...]

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People Have More Authority than Brands

Ok, so a while back I wrote an article on how social conversations are impacting search results on the two biggest search engines (Google and Bing). Well, I don’t think I gave that article enough justice. After all, social and search represent two of the three pillars in the digital ecosystem. The combination of them has consequences for anyone [...]

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